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As our country continues to grapple with the COVID-19 crisis, many businesses have started to suffer. These days, it’s imperative that you’re able to gain brand recognition and properly reach your target demographic. Unfortunately, as more and more local residents are engaged in the quarantine process, it’s become quite difficult for regional companies to spread awareness and gain new clients.
Keeping this in mind, all sorts of commercial entities throughout the Beaumont, TX area are turning to the digital sphere. Specifically, many local companies are taking advantage of paid online advertisements. There’s simply no overstating the advantages of this marketing tactic! Be sure to browse the following section to learn a bit more about the very latest in paid advertising.
When you enter a keyword into Google or a separate search engine, you are instantly presented with a list of results, or the SERP (search engine results page). This page displays both organic search results and paid results. These paid advertisements generally feature a little green box with the word “ad” in front of the listing. By utilizing these paid ads, your listing will populate at the top of the page in no time at all.
Believe it or not, the top 3 ads on a search engine results page are responsible for over 40% of visitor clicks! As you can imagine, it’s imperative that your company sits high atop your target SERP. Not only will paid advertising drive users to your website, but you’ll be able to drastically boost brand awareness. With the assistance of an experienced digital marketing agency, your paid advertisement will be turning an excellent profit in no time at all!
If you’re interested in learning more about paid advertising, don’t waste another moment. Simply contact one of the experienced staff members at Hearst Media Services Southeast Texas. For years, our digital analysts have continued to assist all sorts of businesses throughout the local community. No matter the nature of your operation, we urge you to reach out to our team to access contemporary SEO marketing services.